Thursday, May 21, 2015

Attention Grabbing Event Tech Trends

Today’s technology continues to impact events in big ways. From social media apps, to audio/visual setups, new technologies have grown to capture the attention of audiences.

Boomset Blog provided a list of four trending event technologies to use at events. Their ideas included:
  1. Take advantage of a 3-D printer. These printers can produce amazing creations on location, making it perfect to draw attendees to a certain area of your event.
  2. Live stream your events. Real-time apps such as Periscope offer users an easy way to broadcast their event live, on their personal tablets or phones.
These are just a few of the event technologies you can take advantage of at your events. What technologies do you suggest using at events?

Thursday, April 23, 2015

Avoiding Event Social Media Mistakes

Social media is an integral part of today’s events. From Twitter to Facebook, Instagram to Pinterest, social media has become an important tool for event planners. It’s paramount that event planners know how to plan around or fix mistakes on social media to avoid derailing an event.

Event Manager Blog shared a list on how to fix 20 mistakes events make on social media. The list includes:
  • Hire a dedicated person to social media. A dedicated social media worker helps you get back to worrying about the bigger picture.
  • Address your mentions! Ignoring mentions can spiral out of control, so ensure that you have a plan in place to address any complaints.
  • Use hashtags wisely. Clearly communicate what the hashtag is for, and use it only for its specific purpose.

These are just a few of the ways to avoid some common event social media mistakes. How else can you avoid these mistakes?

Thursday, April 16, 2015

Improving Meeting Effectiveness

Sometimes, it’s easy to get stuck into a boring, mediocre routine. It’s important to ensure that meetings run well, while also providing a little extra kick for attendees. provided a list of six tips to avoid mediocre meetings. These tips include:
    • Set firm meeting goals. A meeting will lose direction and focus if there are no defined goals.
    • Be flexible. Don’t get into a habit of using the same supplies from previous meetings.
    • Encourage discussion. Don’t fill the room with people who only think they way that you do.

    These are a few ways to ensure that you avoid boring routines when planning meetings. How do you ensure that your meetings avoid mediocrity?

    Thursday, April 9, 2015

    Conference Food Trends for 2015

    Conferences offer attendees unique experiences such as professional education and networking. As a planner, it’s important to keep attendees fueled throughout the day. One of the best ways to do this is by offering great meal and snack choices.

    The International Association of Conference Centres released its Top 10 Conference Food Trends for 2015. These trends include:

    1) Plan networking-friendly food breaks. These can include small breaks with food continuously served in a reception style, or a more substantive networking friendly dining reception.
    2) Serve smaller desserts. Plan to serve smaller portions, or easy-to-grab foods such as cupcakes, cookies, and donuts.
    3) Culinary team building is in. Offer attendees the opportunity to cook their food with someone to encourage engagement and networking opportunities.

    These are a few of the latest food trends for conferences in 2015. What other trends have piqued your interest? 

    Thursday, April 2, 2015

    Questions to Ask for Meeting Success

    Before your event sees the light of day, it’s important to plan accordingly. Without a solid plan in place, your event is less likely to succeed. created a list of 10 questions every planner should ask when planning a meeting. These questions include:
    • What exactly are the goals you’re trying to achieve?
    • How does the site you’ve chosen reflect upon you and your company?
    • Is the menu diverse enough to account for a variety of diets and tastes?
    • Is the furniture comfortable and ergonomic?
    These are just a few of the things planners should ask themselves when planning a meeting. What questions do you ask yourself when planning?

    Thursday, March 26, 2015

    Budget Smartly to Reduce Event Planning Costs

    Staying within budget is always a challenge. As an event planner, it’s essential to go into event planning with a solid budget plan in place. has a few tips on how you can reduce your event planning costs through budgeting wisely. These tips include:
    • Flexibility with the event venue and timing. Write down your event needs, and think outside the box when considering which venues to consider. Being creative with a bare bones venue might save you money in the end.
    • Un-bundle the services bundle. Check to see if going with a-la-carte offerings are cheaper overall than bundled services.
    • Volunteers are your friend. Recruit volunteers with specific talents that fit your needs. Using volunteers might save you some serious cash compared to vendor options.

    These are a few examples that can help reduce event planning costs. Leave a comment with your budget saving ideas.

    Thursday, March 19, 2015

    Maximize Event Marketing Through Social Media

    The event sphere continues to integrate itself more and more with technology. One such technology that continues its rise is social media.

    We’ve talked previously about how you can strategically approach social media at your events. To improve upon that, how can you maximize your event’s marketing using social media?

    • Scheduling social media content ahead of time. This will help increase your exposure online, and help avoid dead time during busy event periods.
    • Tie in a social media contest. This will help increase interest in your booth at a trade show.
    • Capture and share moments of the event. Taking video and pictures can help connect you to people who were unable to attend the event.

    These tips can help increase your event marketing. What other ways can you maximize your event marketing through social media?