Keeping attendees interested during a meeting is a balancing
act. Planners need to meet the expectations of the client while also keeping
the attendees engaged. How can a planner deliver a great experience for both
client and attendee?

Allow attendees time
to interact with others. Give them time to discuss what they’ve learned
with their fellow attendees. Don’t bombard them with session after session with
no time to decompress and reset. Throwing information at attendees and
expecting them to absorb it all in one course is a recipe for disengagement.
What other ways can planners increase the effectiveness of
meetings?
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