Wednesday, May 28, 2014

Get Millennials Excited at Your Next Event


With the rise of millennials it is vital to know how to appeal to this younger demographic. This issue is no less important for event and meeting planners as it is for employers and companies. A great article from wethink provides great tips for how planners can engage with millennials at events. Our favorites are:
  • Technology: Millennials were practically raised with a cell phone in one hand and computer in the other. You can’t afford to be lacking in this area because Generation Y will notice it sooner rather than later. Make sure your Wi-Fi is up to par, have charging stations accessible, place event handout and itineraries on a USB drive. These are a few easy things you can do to ensure you stay on top of the game for a tech loving crowd.
  • Gamification: Millennials grew up in the generation of Nintendo and PlayStation. Playing games is second nature by this point. Gamification provides your attendees with hands-on involvement during sessions and workshops. It can also be a great way to get people networking without even realizing that’s what they’re doing! Also, who doesn’t love a little friendly competition?
 Do you have special things you do at your events to entice millennials to be more involved and engaged? Share them with us in the comment section below!

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